Custom Software That Runs Your Construction Operation
We build WordPress plugins, AI homeowner intake bots, voice-AI bridges, custom project management dashboards, and full GHL Marketplace apps. If it connects to or extends GoHighLevel for a construction or contracting firm — we will build it.
From One Integration To A Full Marketplace App
Eight common contractor builds — plus anything else you can spec. If it touches the GHL API and a construction firm needs it, we can build it.
WordPress ↔ GHL Plugin
Custom WP plugin that syncs forms, posts, custom fields, and pipelines between your WordPress site and your GoHighLevel sub-account. Two-way data flow.
Custom AI Chatbot in GHL
Branded conversational AI chatbot embedded on your contractor website — qualifies homeowners by project type, budget band, and service-area ZIP, then books the site visit straight into GHL automatically.
Project Management Dashboard
Custom project-tracking dashboard built on top of GoHighLevel — pipeline-stage automation by project phase, homeowner portal access, change-order document checklists, all branded to your firm.
Voice AI ↔ GHL Bridge
Custom VAPI / Retell pipeline that records, transcribes, and tags every inbound contractor call inside GHL. Includes project-type routing, urgency triggers, and live-transfer rules.
GHL ↔ Anything Sync
Sync GHL with Buildertrend, JobNimbus, Procore, QuickBooks, Stripe, Calendly, or your custom field-management DB. Webhooks, polling, scheduled jobs — whatever the integration requires.
Custom Reporting Dashboard
Real-time analytics dashboard pulling data from GHL + your field tools. Build views your ops team actually uses — leads by project type, conversion by source, estimator close rate by month.
Mobile-First Client Portal
Branded mobile-friendly client portal where homeowners sign documents, see project status, upload IDs, message estimators, and track milestones — backed by GHL data.
GHL Marketplace App
Build and publish your own GHL Marketplace app — for in-house use, white-label resell, or full marketplace listing.
Got a different idea? Book a discovery call — if it's possible, we'll build it.
We Pick The Right Tool For Your Project
No religion about frameworks. The right stack is whatever ships your build fast and runs reliably in production.
Backend frameworks
Frontend frameworks
AI & integration layer
Real GHL Software We've Shipped
Anonymized examples of what we've built for firms and agencies in the past 18 months.
WordPress → GHL form sync
Custom WP plugin that pushes every form submission to GHL as a contact, tagged by form name, with custom field mapping. Includes admin UI for non-developers.
Embedded homeowner intake bot
Lightweight chatbot widget for a general contractor site — answers project-type FAQs, qualifies leads with branch logic (ZIP, scope, budget), and books site visits directly into the estimator's GHL calendar.
Project milestone tracking dashboard
Custom dashboard for a 6-estimator design-build firm. Pulls active projects from GHL, adds phase-specific fields (permit status, slab pour date, inspection stage). Built in 7 weeks.
Bilingual VAPI estimator receptionist
Custom VAPI agent for a general contractor serving bilingual markets. Detects English / Spanish in the opening phrase, runs separate qualification scripts by language, logs full intake notes to GHL contact records.
GHL ↔ Buildertrend one-way sync
Webhook-driven sync that creates a Buildertrend project from every GHL pipeline stage change to "Signed Contract." Pushes custom field values and homeowner contact data across automatically.
White-label GHL Marketplace app
Built and published a GHL Marketplace app for an agency to resell to 40+ sub-account clients. Includes auth, billing, and admin UI.
From Idea To Production In 5 Steps
A clear, predictable engagement — no scope creep, no surprises.
Discovery Call
30 minutes free. We understand your GHL setup, the problem, and the integration surface.
Fixed Quote
Written scope with milestones, deliverables, timeline, and a fixed price. No moving targets.
Build Sprints
1–4 week sprints. Weekly Friday demos. You see GHL data flowing through real code every week.
Testing & QA
Edge cases, security, performance. We test against your real GHL sub-account, not a sandbox.
Deploy + Warranty
We deploy to your infrastructure (or yours+GHL Marketplace) and fix any bugs free for 30 days.
Two Ways To Engage
Project-based or hourly — whichever fits your build.
Fixed-Price Build
- Written scope & fixed timeline
- Milestone-based payment
- No surprise billing — fixed price
- 30-day bug-fix warranty
- Full IP transfer
- Best for clearly-defined builds
Hourly Development
- Pay only for hours worked
- Best for ongoing iteration
- Daily Loom updates
- Cancel any time (1-day notice)
- Senior dev included
- Best for evolving scope
Common Questions About GHL Development
How is this different from the generic /custom-software page?
This page is specifically about software that connects to, extends, or replaces parts of GoHighLevel. The generic /custom-software page covers Claude-Code-built apps, AI agents, voice agents, and SaaS products that may or may not touch GHL. If your build involves the GHL API, GHL Marketplace, or anything talking to a GHL sub-account — this is the right page.
What stack do you use for contractor software?
We pick per project. For WordPress plugins → Laravel-style PHP. For data pipelines and field-management integrations → Python (FastAPI). For homeowner portals and dashboards → Next.js + React. For voice → VAPI or Retell. For AI logic → Claude Agent SDK. We never force a stack — we pick what ships your build reliably in production.
How long does a typical GHL contractor build take?
WordPress-to-GHL connector: 2–3 weeks. AI homeowner intake chatbot: 3–4 weeks. Custom project management dashboard: 6–10 weeks depending on scope. Buildertrend or JobNimbus integration: 3–5 weeks. Every project is scoped up front with a fixed timeline before we start.
Do you sign NDAs?
Always. Send your standard NDA at the discovery call and we will sign before anything sensitive is shared about your homeowner data or operational processes.
Do I own the code?
100%. Full IP transfer is included by default. The code lives in your repo, deploys to your infrastructure, and runs under your accounts — not ours.
Can you publish to the GHL Marketplace?
Yes. We have published several Marketplace apps for clients in the contractor space. We handle the submission, listing copy, screenshots, and the technical review process.
How much does a contractor GHL build cost?
Fixed-price quotes start at $3K for small WP plugins, $5–15K for custom AI chatbots or intake bots, $15–40K for full project management dashboards, $25K+ for GHL Marketplace apps. Hourly retainer is $75/hr if you prefer pay-as-you-go.
What if I need ongoing maintenance after launch?
Two options: dedicated GHL VA with developer support starting at $997/mo (see /hire-va), or hourly retainer at $75/hr with no minimums. A 30-day bug-fix warranty is included free on every fixed-price build.