Home Additions & ADU Snapshot

What’s included for addition and ADU contractors

Additions and ADUs are large, considered purchases with a long decision window — and that decision starts the moment a homeowner first calls. The Construction Snapshot for GHL is a done-for-you GoHighLevel install that owns the front of that funnel: capturing every inquiry, booking the consultation, and nurturing the decision to a signed project. It is not estimating or PM software. All 11 features come tuned to additions and ADUs:

• AI Caller — a 24/7 bilingual (EN/ES) voice agent answers inquiries, qualifies project type, scope, and timeline, and books the consultation.
• AI Chatbot — handles website and social chat and books the consultation without a human.
• SMS Automation — missed-call text-back, consultation reminders, and long-cycle follow-up with TCPA/STOP compliance.
• Google My Business Reply Automation — keeps your GMB reviews and questions answered.
• Instagram DM Automation and Facebook Messenger Automation — capture and route inquiries from your addition and ADU project posts.
• Review Harvesting Automation — asks for the review at completion that drives the next neighborhood referral.
• Appointment Automation — booking, reminders, and no-show recovery for consultations.
• CRM & Workflow Automations — pipelines, tags, and 60+ workflows that nurture a multi-month decision to a signed project.
• Prebuilt Website — an additions and ADU site that turns traffic into booked consultations.
• Snapshot Automation System — the complete done-for-you install.

In short: the AI caller and chatbot capture every inbound call, web, and social inquiry and book the consultation; SMS and appointment automation cut no-shows; CRM and 60+ workflows nurture the multi-month decision to a signed project; review harvesting and GMB reply build the reputation that wins the next one.

How it differs from project-management CRMs

Buildertrend and CoConstruct are jobsite and project-management tools. They run an addition or ADU once it is sold. They do not answer the phone when a homeowner calls about adding a second story at 7 PM, text a missed lead back instantly, or run the nurture that keeps a months-long decision warm until the homeowner is ready to sign.

The Construction Snapshot is the front-of-funnel lead-capture, AI-communication, and marketing layer that sits in front of those tools. Keep your PM software. Stop losing projects to faster-responding competitors.

Addition and ADU contractor-specific edge

Additions and ADUs are big-ticket, slow decisions. A homeowner weighing a $200K addition or a backyard ADU often takes weeks or months — and during that window they call several contractors and book the consultation with whoever answers first and stays in touch. The AI caller and chatbot guarantee that first touch is instant and professional, 24/7, qualify the homeowner, and book the consultation while interest is high. The 60+ CRM workflows then keep the lead warm across the long decision, so the project doesn’t quietly go to the contractor who happened to follow up more consistently. And review harvesting plus GMB reply build the reputation that earns the next-door-neighbor referral, which is the cheapest lead in this segment. The snapshot’s job is to make sure no inquiry is lost and no slow-deciding lead goes cold.

Compliance, by default

• TCPA consent — every homeowner opts in before automated SMS, and STOP suppresses immediately.
• A2P 10DLC — free 10DLC registration is included so your texts deliver.
• State contractor licensing — your license and classification can be displayed on outbound communication and your prebuilt website.